Tag: agents
How To (Legally) Market to Specific Demographics
For marketers, the path to success is paved with confident responses to three questions: Who is your audience? What does your audience need /want? How does your product meet that need/want? The same holds true for real estate professionals. A keen understanding of different buyer groups’ unique preferences can help you advertise and show properties more […]
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26 Safety Tips for Real Estate Agents
The 2014 murder of real estate agent Beverly Carter was a sobering reminder of the dangers inherent to the real estate profession. Fortunately, Carter’s case is relatively rare. According to the Bureau of Labor Statistics, four real estate brokers or sales agents were victims of homicides from 2011 through 2015. It appears other types of […]
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How Politics Could Affect Your Career as a Realtor
Every news source from The New York Times to Market Watch, Forbes and the Washington Post has written about how the Trump White House will affect Real Estate. Opinions and reactions are mixed when it comes to how greatly the housing market and homeowners will be impacted. But for Realtors, it’s worth looking at history to […]
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